This is an additional $300 off until Dec 31st !!!! They are having a huge Christmas sale. (It will be back to $1580 Jan 1 which is still significantly under MSRP).

MSRP is $2400

High gain, texture-free material offers a bright and crisp image that can integrate into any high-resolution projection systems. Not only does this screen pair seamlessly with 4K projectors, but it also offers high-definition experiences for systems with 1080p projectors. This smooth screen offers brighter whites, better colors, and enhanced resolution for all applications, and creates true-to-life reproductions that rival any TV viewing experience.

Super easy to self install.

I do theater installs and can get other theater equipment for great prices well below MSRP (most AV receiver lines - Yamaha, Sony, Marantz, Denon, etc - speakers, equipment racks, screens, bulk wire - look at snapav.com to see what is available). I am also a Klipsch speaker dealer as well.